An immersive, fun and educational experience to bring ZSL’s 2018 Superhero campaign to life.
Our Superhero Academy launched at Whipsnade Zoo and London Zoo; inviting kids to harness the superpowers of animals through our interactive installations. Our experiential events team combined bespoke set design using recycled materials with new technology to bring education to life in a child friendly and fun way.
When leaving the Superhero Academy kids were asked what is a top environmental threat: 92% of our young recruits said plastic and of that 100% said that by recycling they can make a difference and save the animals!
600,000 visitors | 7 weeks