An immersive, fun and educational experience to bring ZSL’s 2018 Superhero campaign to life.
Our Superhero Academy launched in Whipsnade ZSL and London Zoo; inviting kids to harness superpowers of animals through interactive installations. We combined bespoke set design using recycled materials with new technology to bring education to life.
When leaving the academy kids were asked what is a top environmental threat: 92% of our young recruits said plastic and of that 100% said that by recycling they can make a difference and save the animals!
600,000 visitors | 7 weeks